Client // Moö Bar and Cuisine

Graphic Design // Michael Devor

Description // A limited edition Seth Morrison whisky presented by Moö Bar in Chamonix.

Project // Seth Morrison is one of the most legendary freeride skier of all time. Together with Seth, the owners of Moö Bar asked me to design their limited Seth Morrison Whisky. Inspired by the punk rock graphics on Seth Morrison’s pro model skis, we developed a whiskey brand for anyone wanting to identify with the passion surrounding big mountain skiing. The whisky is a 14-year-old single malt scotch and a unique design element includes punk-rock pyramid studs attached to the bottle that project the rebellious spirit for which Seth is famous.